comparisons

Behavio

vs Neurons

Behavio is a practical, insight-driven Neurons alternative for your ad testing needs.
Over 500 consumer brands have already chosen Behavio—why not join them?

Why are marketers choosing Behavio over Neurons?

Practical

A simple, actionable dashboard with all the insights and none of the research jargon.

Affordable

A stellar ad testing tool at a fraction of the price of traditional solutions.

Rock Solid

Accurate behavioral methods based on more than just emotional response.

Reasons to look for neurons Alternative

Why look for a Neurons alternative when it comes to ad testing?

Neurons offers fast, AI-based analysis like heatmaps and attention scores—but its model isn’t trained for marketing effectiveness. It relies on eye-tracking and language models, often leading to off-target insights. Behavio combines speed with real human responses, delivering the why, not just the what, backed by a proven framework for branding, messaging, and emotional impact.

Comparing Behavio vs Neurons

Discover why over 500 brands are choosing Behavio over Neurons

Responsive Comparison Table
Behavio Neurons
Sec-by-sec brand recall Check Cross
Sec-by-sec message recall Check Cross
Heatmaps (static + video) Check Check
Emotional response detail (positive/negative/neutral) Check ❌
(only 1 overall metric)
Cultural context & local nuance Check Cross
Framework for effectiveness (Brand, Need, Emotion) Check Cross
Real audience responses Check ❌
(AI-trained general data)
Static creative testing Check Check
Video/storyboard testing Check ⚠️
(limited capabilities)
In-depth expert consultation Check Cross

“Easy to use, quick and insightful - Behavio makes concept testing for commercials and campaigns seamless. The platform is easy to use, the customer support is excellent, and results are presented in a clear, actionable format.“

Tomas Z.
Group Account Director

“Pre-testing our ad campaign in Behavio was easier than we had anticipated. Detailed results on what to improve in our video were ready only after a few days, saving us a lot of time and money.“

Daria Z.
Brand Manager
Why Behavio over Neurons

Why Behavio’s ad testing is the best Neurons alternative

We explain why things work, not just where people look

Neurons may tell you what grabs attention, but Behavio reveals what drives emotion, brand recall, and sales, making our method more predictive of real-life sales impact.

Our results reflect your actual audience

Unlike Neurons, which is trained on general data, Behavio tests real people from your target market, capturing subconscious reactions and cultural relevance. This is crucial for making impactful marketing decisions in real-world scenarios.

We give clear guidance, not guesswork

Neurons offers fragmented, overly specific tips, while Behavio’s actionable insights are tied to your brand goals. Every recommendation is strategically aligned and backed by expert consultations to guide your next steps.

Ready to switch from Kantar LINK to Behavio?

Let’s spark a discussion on how ad testing & brand tracking
will become your advantage over the competition.

Book a demo

Over 500 consumer brands trust Behavio to improve their brand marketing

G2 five star review badge
500+
Brands improved
1000+
Brands tracked
20m+
Answers collected

“Easy to use, quick and insightful - Behavio makes concept testing for commercials and campaigns seamless. The platform is easy to use, the customer support is excellent, and results are presented in a clear, actionable format.“

Tomas Z.
Group Account Director

“Pre-testing our ad campaign in Behavio was easier than we had anticipated. Detailed results on what to improve in our video were ready only after a few days, saving us a lot of time and money.“

Daria Z.
Brand Manager