Behavio is a practical, insight-driven Neurons alternative for your ad testing needs.
Over 500 consumer brands have already chosen Behavio—why not join them?
A simple, actionable dashboard with all the insights and none of the research jargon.
A stellar ad testing tool at a fraction of the price of traditional solutions.
Accurate behavioral methods based on more than just emotional response.
Neurons offers fast, AI-based analysis like heatmaps and attention scores—but its model isn’t trained for marketing effectiveness. It relies on eye-tracking and language models, often leading to off-target insights. Behavio combines speed with real human responses, delivering the why, not just the what, backed by a proven framework for branding, messaging, and emotional impact.
Discover why over 500 brands are choosing Behavio over Neurons
| Behavio | Neurons | |
|---|---|---|
| Sec-by-sec brand recall |  |
 |
| Sec-by-sec message recall | |
|
| Heatmaps (static + video) | |
|
| Emotional response detail (positive/negative/neutral) | |
❌ (only 1 overall metric) |
| Cultural context & local nuance | |
|
| Framework for effectiveness (Brand, Need, Emotion) | |
|
| Real audience responses | |
❌ (AI-trained general data) |
| Static creative testing | |
|
| Video/storyboard testing | |
⚠️ (limited capabilities) |
| In-depth expert consultation | |
|
“Easy to use, quick and insightful - Behavio makes concept testing for commercials and campaigns seamless. The platform is easy to use, the customer support is excellent, and results are presented in a clear, actionable format.“
“Pre-testing our ad campaign in Behavio was easier than we had anticipated. Detailed results on what to improve in our video were ready only after a few days, saving us a lot of time and money.“
Neurons may tell you what grabs attention, but Behavio reveals what drives emotion, brand recall, and sales, making our method more predictive of real-life sales impact.
Unlike Neurons, which is trained on general data, Behavio tests real people from your target market, capturing subconscious reactions and cultural relevance. This is crucial for making impactful marketing decisions in real-world scenarios.
Neurons offers fragmented, overly specific tips, while Behavio’s actionable insights are tied to your brand goals. Every recommendation is strategically aligned and backed by expert consultations to guide your next steps.
Let’s spark a discussion on how ad testing & brand tracking will become your advantage over the competition.
Book a demo
“Easy to use, quick and insightful - Behavio makes concept testing for commercials and campaigns seamless. The platform is easy to use, the customer support is excellent, and results are presented in a clear, actionable format.“
“Pre-testing our ad campaign in Behavio was easier than we had anticipated. Detailed results on what to improve in our video were ready only after a few days, saving us a lot of time and money.“
%202.avif)
