AD TESTING

Test all your creatives & secure their success

Pre-test any text, visual, audio, or video ad. Choose the best performers, prove their impact, and boost future budgets.

Practical

A beautiful, actionable dashboard that speaks the language of a CEO.

Affordable

A stellar tool at a fraction of the traditional price.

Rock Solid

Accurate behavioral methods that uncover subconscious buying decisions.

BENEFITS

Winners consistently deliver superb creatives. Testing helps identify the right ones.

Invest in the best creative ideas

With affordable testing, you can see real people’s genuine reactions to your early ideas, scripts, and draft executions. Compare variants, invest in the best, and watch your campaign soar.

See how people feel when watching your ads

Discover how your audience truly feels about your ads. See what resonates and what doesn’t. Explore spontaneous reactions to inspire your creativity and avoid potential backlash.

Fine-tune every detail for maximum effect

Detect moments that capture attention. Save on media by shortening an ad’s length. Refine editing and voice-overs, and add brand cues. This has been a Hollywood trick for years—now it’s yours to use!
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FORMATS

Measure the effectiveness of various formats

Concepts
Video / TV
Out-of-home
Key visual
Radio
Print
Storyboard
Script

“Showing creative concepts to our target audience as early as possible has always paid off. Behavio’s pre-tests give us practical feedback, leading to better ad creatives and uncovering imperfections. This means higher efficiency for often significant investments.“

Martin Z.
Strategy Director

“Pre-testing our ad campaign in Behavio was easier than we had anticipated. Detailed results on what to improve in our video were ready only after a few days, saving us a lot of time and money.“

Daria Z.
Brand Manager

Start building a brilliant brand today

Accurate behavioral methods that uncover subconscious buying decisions.

Book a demo

How does ad testing work?

01

Define

Together, we’ll define your category and competitors.
02

Upload

Upload your creative assets to the online platform.
03

See results

Done – your results will arrive in less than 5 business days!
BEHAVIO METHOD

Behavio runs on advanced behavioral science

Brand-Need-Emotion test

Based on recent marketing science, we analyze all three key ingredients of effective advertising in great detail.

Group
Group

Randomized control trials (RCT)

Each creative is tested with a unique sample of 500+ respondents to deliver accurate and valuable insights.

Implicit association test

Based on neuroscience research, this method uncovers subconscious associations with your brand.

Get really practical takeaways

Brand recall is very low in the first 5 seconds. Add brand cues or a logo at the start.

Emotion drops quickly after 15 seconds. Consider shortening the video.

Keep your billboard text to 6-10 words. With only 2 seconds of attention, the current text is too complex.

Reduce the perception of high prices to boost positive emotions. Communicate you offer good prices.

"Brand recall is very low in the first 5 seconds. Add brand cues or a logo at the start."

"Emotion drops quickly after 15 seconds. Consider shortening the video."

"Keep your billboard text to 6-10 words. With only 2 seconds of attention, the current text is too complex."

"Reduce the perception of high prices to boost positive emotions. Communicate you offer good prices."

CUSTOMER STORIES

Modern brand heroes love Behavio

PRICING

Choose your ideal ad testing plan

We’ve invested heavily in automation to deliver accurate insights at budget-friendly prices.

Starter

YEARLY PLAN
Predict in-market performance, and understand what’s driving it.
$1,390
/ per test with yearly plan
Details & pricing
  • 5 pre-tests
  • Test creative concepts, keyvisuals, videos, storyboards...
  • Robust 500+ samples
  • Emotional diagnostics (second-by-second)
  • Brand & Message recall (second-by-second)
  • A/B testing
  • Easy-to-read dashboards
  • Lucid insights with clear brand summary
  • Results in 5 days
  • $ 6,950 for yearly plan

Pro

YEARLY PLAN
Identify opportunities to improve effectiveness.
$1,590
/ per test with yearly plan
  • Everything in Starter
  • Plus Extra:
    Verbatims of the respondents (quotes & spontaneous reactions)
    Sec-by-sec emotion word-clouds (understand how people react to different scenes of your video)
    Export to slides
    Campaign expert consultation
  • $ 7,950 for yearly plan

Pro

SINGLE TEST
Predict performance with all PRO plan features. Single test, no yearly plan.
$2,200
/ single test, no yearly plan
  • All PRO features

Starter

YEARLY PLAN
Predict in-market performance, and understand what’s driving it.
€1,390
/ per test with yearly plan
Details & pricing
  • 5 pre-tests
  • Test creative concepts, keyvisuals, videos, storyboards...
  • Robust 500+ samples
  • Emotional diagnostics (second-by-second)
  • Brand & Message recall (second-by-second)
  • A/B testing
  • Easy-to-read dashboards
  • Lucid insights with clear brand summary
  • Results in 5 days
  • $ 6,950 for yearly plan

Pro

YEARLY PLAN
Identify opportunities to improve effectiveness.
€1,590
/ per test with yearly plan
  • Everything in Starter
  • Plus Extra:
    Verbatims of the respondents (quotes & spontaneous reactions)
    Sec-by-sec emotion word-clouds (understand how people react to different scenes of your video)
    Export to slides
    Campaign expert consultation
  • $ 7,950 for yearly plan

Pro

SINGLE TEST
Predict performance with all PRO plan features. Single test, no yearly plan.
€2,200
/ single test, no yearly plan
  • All PRO features

“Behavio consistently delivers a great experience. They take the time to understand our objectives and proactively suggest improvements for better, more reliable data.”

David A.
Principal

“Pretests help you fine-tune every scene in your video. You'll know exactly how to tweak it before launching your campaign.“

Martin Z.
Strategy Director

Latest ad testing insights