

Dynata's trusted global audience data meets Behavio's actionable creative testing. Get clear scores, second-by-second diagnostics, and specific tips to make every ad work harder.





Every dollar matters. You can't afford to run ads that don't land.

Your audience scrolls past hundreds of ads a day. Most go unnoticed.

Gut feeling works sometimes. Predictive testing works every time.

You need answers in days, not weeks. And they need to be clear.
Creative testing that's actually useful. Here's what makes this different.
Not just a score — you get second-by-second diagnostics across every dimension. See exactly which moments work, which don't, and what to do about it.
Get results in days, not weeks. One dashboard for all your markets.
The methodology is grounded in real science and validated by the Advertising Research Foundation (ARF). Not standard survey logic.
Test video, static, concept art, storyboards, or audio. Run tests in any market where Dynata has panel coverage.

Creative testing only works when someone understands your market. That's why every Dynata & Behavio project comes with dedicated consultants in your region.
People who know local media, cultural context, and how to interpret results for your audience. Not a help desk. A research partner who picks up the phone.
Local consultants across major markets worldwide
Native-language support and cultural context built in
Dedicated account manager from kick-off to readout
Dynata brings the audiences and local expertise. Behavio turns their responses into clear next steps for your creative.



Getting started is simple. No setup headaches, no 100-page reports. Just clear, actionable answers.

Video, static, concept, storyboard — any format. Load your ads into the platform.

Choose who you want to reach. Dynata sources 500+ verified respondents matched to your target.

Real people view your ads and react in Behavio's testing environment — simple, intuitive, and natural.

Full scoring on branding, need, and emotion — plus an expert readout call and AI-powered dashboard.
Not just a single number. You get a clear picture of what's working, what's not, and where to focus your creative energy.
Not just a single number. You get a clear picture of what's working, what's not, and where to focus your creative energy.
Not just a single number. You get a clear picture of what's working, what's not, and where to focus your creative energy.
How strong is the emotional response? Where does attention peak — and where does it drop?






“Behavio consistently delivers a great experience. They take the time to understand our objectives and proactively suggest improvements for better, more reliable data.”

“Pretests help you fine-tune every scene in your video. You'll know exactly how to tweak it before launching your campaign.“


Dynata brings the audiences and local expertise. Behavio turns their responses into clear next steps for your creative.

Book a 30-minute call with Behavio co-founder Marek. He'll walk you through the platform, show real examples, and help you plan your first test.
Book a call